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Simpsons Premium poised to export petfood around the world

Simpsons Premium is a family-run, holistic petfood business that was established in 2009 with one goal in mind: to provide pet parents with an affordable, superpremium, nutritionally complete dog food....

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Industry newcomer launches with a US-first in petfood packaging

As of press time, Adrian and Pamela Pettyan, co-owners and founders of Caru Pet Food, were on the cusp of their big brand launch at Global Pet Expo in March 2014. "We are encouraged by the responses we...

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Holistic petfood company expands to include cats, alternative formulas

Like many holistic petfood brands, the story of Canine & Feline Caviar Pet Foods starts with a family pet with health issues and a pet parent fed up with the traditional veterinary diets available....

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Pure Pet Food boasts rapid growth with dehydrated dog dinners

“As dog owners are becoming more educated about what is actually in commercial foods, and how they are made, many are turning to feed low processed, raw and home cooked meals, using high quality...

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TurboPup leads a new petfood category with meal bars for dogs

“These are basically Power Bars for dogs,” explains Guerrero of the TurboPup concept. “So what it is, is a complete meal. Whenever you take your dog on the trail or go camping with them, all you need...

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Chicken Soup for the Soul expands petfood distribution

The key to growth for Chicken Soup for the Soul petfood? Closing the significant gap between the number of people who know and trust the Chicken Soup brand of books and media and the number of those...

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Mogiana Pet pushes for premiumization

“Wet food and foods with functional claims are also a very common, strong trend,” Eduardo Aron of Mogiana Pet explains. “There are also a lot of holistic and natural petfoods. The Brazilian petfood...

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Three Dog Bakery: 25 years of premium product innovation

Celebrating its 25th anniversary in 2014, in addition to being recently acquired by a private equity group, Three Dog Bakery aims to broaden its horizons and strengthen its presence in the petfood...

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Essential luxury: European superpremium petfood poised for success

Essential Foods expanded their petfood line just this year with the introduction of The Jaguar, the brand’s take on an 80% protein-based combined cat and kitten food. According to Christian...

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Pet Delícia sets sights on Brazil market expansion

Brazilian natural petfood company Pet Delícia focuses on human-grade quality to shine on the South American market.

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NutriFusion expands into petfood with nutrient-dense products

NutriFusion, a company that focuses on adding natural nutrients from fruits and vegetables into food processors’ products, initially had no plans to expand into petfood. But once they did, they saw...

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Sojos succeeding in raw petfood market

As specialized petfood diets become increasingly important to consumers, this company maintains focus in the raw/fresh/frozen niche.

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Pipeline Pet Products expands in the US pet food market

In January 2015, start-up pet treats company Pipeline Pet Products LLC announced the appointment of its new CEO. At the same time, the company secured US-wide distribution of flagship brand Green Bark...

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CANIDAE maintains their focus on specialty pet food

Nearly 20 years ago, John Gordon and Scott Whipple were working in independent pet retail when they say they realized brands weren’t supporting independent retail like they once had. The two had a...

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Plato Pet Treats focuses on top-quality treats

Plato Pet Treats was founded in 2006 with the desire to create a product that its co-founders and co-owners, Aaron Merrell, Robert Montgomery, Dana Montgomery and Kent Watts, would want to feed their...

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Health Extension Pet Care: Evolving for pet food industry success

This premium pet food company caters to the independent retailer and has set its sights on high-quality expansion.

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Nutram expands holistic brand into US pet food market

Nutram Pet Products, a wellness company with a holistic, nutrition-first approach to pets’ total well-being, has launched in the US for the first time ever.

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Kormotech: Setting its sights on dominating Ukraine’s pet food market

The Ukrainian pet food market has always been a priority for Ukraine-based Kormotech. As the country’s first local pet food manufacturer, the company has taken advantage of the benefits of...

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Look Who’s Happy aims for pet treat excellence

The Look Who’s Happy pet treat brand was introduced to the pet food market in September 2014 by the co-founders of Big Creek Foods, brothers Jeff and Tommy Gay. With Big Creek Foods, founded in 2013,...

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Barkworthies finds success in simplicity, innovation

This emerging company continues its expanding focus on premium dog treats and chews.

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